This bittersweet, quirky and completely adorable TV commercial for Adidas Originals, plays out the life of a professional “relationship ender”, ‘No Sad Big Smile’ break-up service. This is really a lovely video from London.
You can check out micro-site for the campaign at www.NoSadBigSmile.com. The website has various interactive features, also a contest to win a trip for two to Tokyo. You can also check out the full version from this ad, The song is called Perro Amor Explota by Argentinean band Bersuit Vergarabat
Credits: Agency: TBWA\London Agency Producer: Tamara Kennon Creatives: Mat Fox/Mark Nicholson Production Company: Blink, London Producer: Jeremy Smith Director: Kosai Sekine Production Company (Japan): Taiyokikau Executive producer: Andrew Thomas Producer: Satoshi Takahashi Offline Editor: Norihiko Maeda Post Production House: The Mill, London Telecine operator: Paul Harrison @ The Mill











Brilliant! Finally some attractive creative that makes me want to buy something. This video is amazing