Microsoft Xbox Gears of War 2: Last Day
Loading ...Posted on: November 17, 2008
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Microsoft has released a short ad spot for Gears of War 2 the “Last Day.” The ad spot shows the last moments that Marcus Fenix of the intrepid Delta Squad spend above ground as they prepare for the for the next intalement - the fight for humanity’s survival.
With a beautiful soundtrack of “How it Ends,” by indie rock band DeVotchKathis video clip was created entirely within Unreal Engine 3, the graphics engine technology used in the “Gears of War” franchise the game.
Microsoft and Epic Games comissioned advertiding agency T.A.G SF, special effects house Digital Domain and director Joseph Kosinski, the same collaborative team that created television commercial for the original “Gears of War” campaign.
Credits: Agency: T.A.G., San Francisco Creative Directors: Scott Duchon, Geoff Edwards, John Patroulis Art Director: Ben Wolan Copywriter: Rick Herrera Dir of Broadcast: Jan O’Malley Producer: Vince Genovese Production Co.: Anonymous Content Director: Joe Kosinski Executive Producers: Jeff Baron, Julien Lemiatre Editing / VFX Company: Digital Domain President, Commercial Division: Ed Ulbrich Executive Producer: Karen Anderson Producer: Melanie LaRue Visual FX Supervisor: Vernon Wilbert CG Supervisor: Peter Plevritis Digital Production Manager: Chris House Music: Devotchka “How It Ends” Audio: Mixed at LIME / LA Engineer: Rohan Young Assistant Engineer: Joel Walters Executive Producer: Jessica Locke
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